11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


mt.fadf.ieu.edu.tr

Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall/Spring
Prerequisites
None
Course Language
Course Type
Elective
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course Discussion
Case Study
Q&A
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • discuss the relation between the developments in mass communication processes and their historical conjunctures.
  • define the fundamental models of mass communication.
  • define the fundamental theories of mass communication and their weaknesses and strengths
  • discuss the relation between media and society from the perspective of the communication theories studied within the context of this course.
  • apply the theories discussed in this course to the analysis of a variety of different media texts.
  • make use of the relevant terminology from the field of communication studies when analyzing media texts.
  • demonstrate an ability to write a paper with a clear thesis statement or question by supporting this statement or addressing this question in a logical manner in order to draw logical conclusions from their findings.
Course Description

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
X
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 A general introduction to the course
2 Communication and theory building
3 Fordism and the Fordist society A. Mattelart & M. Mattelard, Theories of Communication, pp.511.
4 Early Communication Research Empiricism Mattelart & Mattelart, s.19/25. P. F. Lazarsfeld and R. K. Merton, Mass Communication, Popular Taste and Organized Social Action
5 Four models of communication & the main themes for media theory Mc Quail, Mass Communication Theory, s.68/76 ve 86/94.
6 Early models of communication Hypodermic needle; agenda setting; gatekeeping; uses and gratification and the spiral of silence in S. Trenholm, Making Through Communication, pp.296/331.
7 Film Screening
8 Midterm
9 Marxist Media Theory Arthur Asa Berger, Marxist Media Analysis, s.32/55.
10 Critical Theory and the Frankfurt School A. Mattelart & M. Mattelart, pp.57/68.
11 Political Economy of Communication Mattelart & Mattelart, s.91/107.
12 Cultural Studies Mattelart & Mattelart, s.83/90.
13 Cultural Studies II TBA
14 Network Society Castells, M. (2009) Communication Power. Oxford UnıversWiley-Blackwell – pp. 19-29 & 33-38.
15 Review of the Semester  
16 Review of the Semester  
Course Notes/Textbooks The suggested readings mentioned in this information sheet.
Suggested Readings/Materials The midterms will consist of shortessay questions.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
4
20
Portfolio
Homework / Assignments
1
15
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
2
55
Final Exam
Total

Weighting of Semester Activities on the Final Grade
4
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
16
2
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
1
15
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
1
30
Final Exams
    Total
125

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to independently develop and design a collection.

X
2

To be able to apply industrial requirements, knowledge of material & usage and know-how knowledge in the creation of high quality fashion products.

X
3

To have  a research oriented awareness of design, and being able to do design research individually.

X
4

To be able to use a foreign language at a good and advanced level.

X
5

To develop entrepreneurship- and managerial skills for a future professional practice.

X
6

To be able to follow, observe and analyze the news issues, changes and trends in contemporary design and art in such a way that they can be integrated into design practice.

X
7

To have an ability to use digital information and communication technologies at a level that is adequate to the discipline of fashion design.

X
8

To recognize, analyze and integrate within their practice the particular local and regional needs and developments of their profession.

X
9

To develop an ongoing analytical and professional approach to academic and design research.

X
10

To be able to recognize the need and importance of a personal lifelong learning attitude towards their chosen area of interest.

X
11

To be able to understand, interpret and apply theoretical  knowledge in fashion design.

X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

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